Privacy Policy

APOGEEMOBI PRIVACY POLICY

At Apogeemobi, safeguarding your privacy is our utmost priority. We are dedicated to maintaining the highest standards of data protection and have revised our privacy policy to align with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

Our updated privacy policy provides greater clarity on how we collect, utilise, and share personal data, ensuring transparency in our operations. We respect and value your right to privacy, striving to empower you with control over the collection, storage, and use of your personal information.

Scope of the Policy: This policy is applicable to Apogeemobi, its subsidiaries, and affiliates, collectively referred to as “Apogeemobi,” “we,” “our,” or “us.” It outlines practices related to the collection, usage, sharing, and security of your personal data and device-related information.

As a global company, Apogeemobi operates across various jurisdictions, ensuring compliance with local regulations, including GDPR in the EU and CCPA in the USA.

Please carefully read this policy to understand how we handle your information. By providing your personal data, you acknowledge and consent to the practices detailed in this policy.

Our Business: Apogeemobi specialises in digital advertising services, catering to companies such as media agencies and global advertisers. Our services include location data verification, footfall attribution measurement, audience-based advertising, cross-device retargeting, and other attribution and location analytics.

We collaborate with third-party websites and mobile applications to customise and serve ads based on inferred interests and locations, ensuring a more tailored and relevant advertising experience for consumers.

Information Collection and Use: We prioritise user privacy and do not directly collect personally identifiable information (PII) from our partners. However, certain data, such as device IDs, IP addresses, and location data, are considered “personal data” under data protection laws, and we treat them accordingly.

We do not collect PII from users through ads unless explicitly provided by users. Our reliance on partners ensures lawful data acquisition, explicit consent, and proper notice to users regarding data processing.

We process various data types, including information from devices, advertising bid requests, and user behaviour within websites and apps. This data helps us analyse advertising campaign effectiveness, attribute user interests, and create audience segments for targeted advertising.

Data from Clients and Website Users: We collect and use data from clients and website users, categorized as information provided by users and information automatically collected during website visits. This data helps us fulfil contractual obligations, improve services, and evaluate newsletter performance.

Sharing and Disclosure: We may share information with third-party business partners, service providers, or as required by law. We ensure contractual compliance with data protection regulations and obtain appropriate consents.

>Security and Data Storage: We take measures to secure personal data, especially when provided by EU citizens. We retain information as long as necessary for active accounts, legal compliance, dispute resolution, and agreement enforcement.

Cookies and Tracking Technologies: We use cookies to enhance website functionality and improve the user experience. Cookies are utilised for recognising devices, reducing redundant data entry, and gathering usage statistics.

Choices and Opt-Out: We provide mechanisms for opting out of interest-based advertising and precise location tracking. Users can opt out through in-ad options or mobile application settings.

Children: We do not knowingly collect personal information from children under 16. Any such unintentional collection will be promptly deleted.

Access to Information: Users have the right to access, correct, update, or delete their personal information. We verify user identity before fulfilling data access requests.

Contact Us: For inquiries or requests related to this policy, contact us at info@apogeemobi.com or legal@apogeemobi.com. You can also write to us at 141 Cecil Street #08-07 Tung Ann Association Building Singapore (069541).

Changes to the Policy: If changes occur in this policy, we will update the version on our website. Regularly reviewing this policy ensures awareness of information collection, usage, and sharing practices.

Last Updated: This privacy policy was last updated on January 13, 2022.

About Us: Apogeemobi is a leading demand-side platform committed to digital advertising excellence. With intelligent targeting technology, we empower advertisers to purchase traffic efficiently, consistently boosting revenues.